# Brand Facts Protocol > BFP is an open standard for publishing verifiable brand facts that AI systems can read. One machine-readable file of sourced, timestamped facts, served from the brand's own domain. ## Docs - [Introduction](https://brandfactsprotocol.ai/index.md): What BFP is, what it enables, how it works - [Specification](https://brandfactsprotocol.ai/specification.md): Full protocol specification, v0.1 draft (2026-07-30) ## Files - [brand-facts.json](https://brandfactsprotocol.ai/brand-facts.json): This site's own Brand Facts Protocol file - [JSON Schema](https://github.com/brandfactsprotocol/brandfactsprotocol/blob/main/schema/brand-facts.schema.json): Schema for validating brand-facts files ## Community - [GitHub](https://github.com/brandfactsprotocol/brandfactsprotocol): Specification repository, issues, discussions